Spotlight On: A Look Inside the Fall FashIN Preview

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This August, the team at SunglassWarehouse.com hosted the first ever Fall FashIN Preview. The Thursday night was jam-packed with trend-talking, mingling, and hands-on activities for Indiana-based stylemakers. We were honored to co-host the ladies-only event with our style-loving sister stores Handbag Heaven and Scarves Dot Net, as well as team up with the cutest little boutique in town, Dottie Couture.

Fall FashIN Event 2013 by SunglassWarehouse.com, HandbagHeaven.com, Scarves.net, and Dottie Couture

Leading up to the event, the craftiest of our crew worked to set the tone of the event with a series of decorative DIYs — from tissue paper garland to a scarf-made chandelier! The color scheme was chosen based on what we like to call Pantone’s It List for Fall 2013.

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

The night kicked off with our MCs, Bethany and Riley, toasting to the start of a memorable evening, complete with champagne (and laughs, of course!).

Fall FashIN Preview by SunglassWarehouse.com

Our guests were welcome to nosh on all sorts of delicious creations by a local chef, complete with caprese skewers, salmon and goat cheese cucumber bites, prosciutto and bleu cheese-stuffed dates, strawberry summer salad — the lists goes on! (We know, so gourmet, right?!)

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

As part of the fall fashion preview, attendees had a chance to shop our newest fall shades in person, try them on, and purchase their favorites with a special discount (kind of a big deal when you’re used to viewing our sunglasses online!).

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

Another station asked guests to pick a name, any name! They had the chance to name necklaces from Dottie Couture and purses from Handbag Heaven that hadn’t yet been named. The clever winners got to take their namesake accessory home at the end of the night.

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

And the biggest hit of the evening had to do with our sunglasses (no surprise for us there ;)). Inspired by a post written earlier this summer, our DIY sunglasses station had each gal get creative with glue guns, nail polish, embellishments, glitter, Sharpies, string, jewels, and pearls galore! Each guest got to keep her DIY’d pair (check back for more on those later — we’ll be featuring a few on the blog soon!).

Fall FashIN Preview: DIY Sunglasses Station

Local makeup artist Kissy B Beauty helped attendees feel their prettiest by giving them a blush, lash, lids, and lips touchup during the night (talk about some serious pampering!).

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

And once each guest felt refreshed, she got to play with products from our stores for a full-on photo shoot with our photographer, Ani. So was each gal ready for her closeup? We think so….

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

Cofounder & Senior Editor at Pattern Janneane Blevins (our amazing guest speaker!) rocked out in a pair of her DIY shades (those are our #2097s!) with her friend Esther.

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

Sarah sported a pair of our #1285s as she posed for the camera.

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

A few SunglassWarehouse.com gals in (from left to right) our retro #3007, #7140, and #179 styles.

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

Round pairs were a fan favorite that evening — we’re digging them in all colors! (Find them here.)

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

Style bloggers Jaime and Kacie of Regally Soled wore their dashing DIY’d sunglasses for the shoot.

Fall FashIN Preview Event

And in true SW fashion, we couldn’t end the night without a few jumping pics. (Both of these SW team members have on a pair of these.)

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

At the end of the night, we sent our guests home with a swag bag full of makeup, coupons, glasses accessories, and of course, a whole lotta sweets.

Fall FashIN Preview: A Night of Mingling and Trend-Talking by SunglassWarehouse.com

Thank you to all those who attended this event! We had an absolute blast putting it on, and we can’t wait to throw another Fashion Preview in the future. Stay tuned for more posts throughout the fall/winter season featuring special trend interviews with our event attendees and DIY tutorials.

To view more pictures of the event, check out #FallFashIN on Instagram (and be sure to follow us on Instagram while you’re at it, too!).